“Credit Unions’ Secret to Growing Small Business & Community Impact”
Small businesses are the heart of our communities — but in a world dominated by mega-retailers, they’re getting left behind.
On this episode, I sit down with Cara Oppenheimer, CEO and co-founder of Goodbuy, to explore how her fintech is helping credit unions create real economic impact by connecting members directly with local businesses.
Goodbuy was recently recognized as NACUSO‘s Next Big Idea at Reimagine.
Cara shares:
📌 How Goodbye redirects spending back into the community
📌 Why credit unions are better positioned than big banks to support SMB growth
📌 How their white-label platform drives deposit growth, interchange income, and member loyalty
📌 The emotional journey from ad agency exec to mission-driven fintech founder after her parents lost their business during COVID
This conversation is rich with insight — and a must-listen for credit union leaders, fintech builders, and anyone passionate about local economies.
📈 If you’re exploring ways to attract and retain small business members, this one’s for you.
